The Mintal Alliance Evangelical Church (MAEC), located in Davao City, is gearing up to celebrate its 35th anniversary. To strengthen community ties and engage younger members, the church leadership has sought assistance in creating a refreshed identity system that is both modern and familiar. We will explore the church’s rich history and values by gathering insights from congregants and community leaders. The goal is to develop a contemporary identity that includes a refreshed logo, vibrant colors, and dynamic typography, all of which resonate with the cultural heritage of Mintal. This initiative will not only celebrate MAEC's legacy but also ensure its relevance in the community for years to come, fostering a sense of belonging for all.